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Thinking archive858 dispatches · page 24 of 86

Every dispatch, page 24.

The complete field journal, oldest to newest across numbered pages. For the latest dispatches with filters, start at Thinking.

Feb 6, 2025

Delivering Future-Ready Solutions: How TechRadar Ensures the Best Outcomes for Our Customers & Engineers

Introduction At Axelerant, we believe that making informed technology choices is essential for delivering the best possible solutions to our customers. To achieve this, we have leveraged the TechRadar framework pioneered by ThoughtWorks, adapting it to suit our needs.

Jan 24, 2025

Why Monsido Is The Ultimate Web Management Tool for Businesses

Web performance can make or break a business. According to an analysis by Portent, a B2B site that loads in 1 second has a 3x higher conversion rate than a site that loads in 5 seconds.

Jan 22, 2025

The State of Marketing at Axelerant in 2024 and 2025 Focus Areas

Introduction 2024 was a transformative year for marketing at Axelerant. As we look ahead to 2025, marketing agencies, including ours, are undergoing rapid evolution driven by AI-powered automation, strategic partnerships, and shifts in content creation. These trends bring both opportunities and challenges, reshaping how marketing teams function, how content is generated, and how authenticity is maintained.

Jan 20, 2025

Why Only 0.78% Of Leads Become Deals: Fixing The Gaps In Your Agency’s Strategy

Yes, you read that right. Just 0.78% of leads make it to the finish line, According to No Bull Marketing 13% of leads convert to opportunities, averaging 84 days, 6% of those opportunities convert to sales, averaging 18 days, this results in approximately 0.78% of leads converting to sales.That’s a lot of effort for very little reward. If your agency is stuck in this conversion rut, it’s time for a shake-up.

Jan 17, 2025

Migration Vs. Replatforming: Making The Right Move For Your Digital Experience Platform

Introduction Digital Experience Platforms (DXPs) are vital for delivering personalized, scalable, and seamless digital experiences. However, as the digital landscape evolves, so do the expectations placed on these platforms.

Jan 14, 2025

From Quiet Contributor to Conference Speaker: How I Took the Leap

Introduction Sometimes, the biggest leaps come from the smallest steps.

Jan 9, 2025

Driving Personalized Pre-Sales Support Through a Customer-Centric Solutions Team

Introduction Axelerant identified an opportunity to refine its pre-sales processes and bring a holistic approach to the opportunity lifecycle. Historically, pre-sales activities were managed by a distributed Sales Support Team (SST), where team members balanced pre-sales responsibilities with other priorities.

Jan 6, 2025

Achieve Digital Excellence With Axelerant’s Tailored Web Platform Audits

Introduction According to a study by Deloitte, a mere 0.1 second improvement in retail website speed can raise conversion by 8.4% and lower bounce rates by 5.7%.

Dec 30, 2024

Drupal 7 End Of Life: A Guide To Next Steps

Introduction Drupal 7, launched over a decade ago, remains a cornerstone for 42.2% of websites using Drupal. However, with its End Of Life (EOL) scheduled for January 5, 2025, the platform will cease receiving essential security updates and bug fixes.

Dec 25, 2024

Building the Future of Online Sports Applications

The global sports market is experiencing rapid growth, fueled by digital transformation and rising mobile adoption. Industry forecasts project the market to surpass $250 billion by 2033, with increasing demand for fast, scalable, and feature-rich platforms.