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1. CX Strategy Sculpting

  • Collaborative Blueprint: Together, we craft strategies that resonate with your brand ethos, creating a roadmap that fosters immersive experiences and growth.
  • Journey Mapping: Cultivating insightful and immersive customer journeys that guide you towards CX excellence.

2. Customer Insights & Intelligence

  • Evidence-Based Insights: Dive into nuanced analytics that unveil your customers' preferences and behaviors, empowering your brand to refine offerings and enhance business outcomes.
  • Voice of the Customer: Harnessing real-time feedback to amplify customer satisfaction and craft data-driven experiences.

3. Transformative Experience Orchestration

  • Seamless Interactions: Fostering environments with fluid and enriching customer interactions that cultivate growth.
  • Personalized Development & Coaching: Align with experts for personalized coaching, developing strategies that nurture customer relationships and spur growth.

Our Structured Approach to Your Customer Experience Transformation

The CX transformation journey with Axelerant is cyclical, allowing for ongoing improvements and your adaptability to evolving customer needs. Each stage involves collaborative efforts.

Adaptive Collaboration for CX Evolution

  • Consultative Discovery & Assessment

    • Stakeholder interviews
    • Gap analysis
    • Collaborative planning
  • cx-graphics/CX-Strategy-Formulation

    CX Strategy Formulation

    • Vision setting
    • Strategic roadmap
    • Alignment workshops
  • Customer-Centric-Design-&-Prototyping

    Design & Prototyping

    • Experience mapping
    • Conceptual prototyping
    • Customer validation
  • Advisory Implementation Support

    Advisory Implementation

    • Best practices guidance
    • Stakeholder alignment
    • Change management
  • Monitoring & Analytics

    Monitoring &

    • Performance indicators
    • Data-driven insights
    • Review sessions
  • Optimization
    & Coaching

    Optimization & Coaching
    • Continuous improvement cycles
    • Coaching and mentoring
    • Customer feedback integration
  • Scaling

    Scaling Strategies
    • Resource optimization
    • Process refinement
    • Expansion planning
  • Review &

    Review & Governance
    • Success metrics evaluation
    • Retrospectives
    • Governance advisory

When Is The Right Time For CX Transformation?

Whether you're a startup, a digital agency, or an established enterprise, Axelerant's CX services are customized to meet your unique needs and foster sustainable growth.

Digital Transformation Initiatives

Prioritize customer voices to navigate the digital landscape successfully, unlocking unparalleled value and fostering innovation for long-term success.

New Service & Product Launches

Seamlessly facilitate service and product launches through meticulous pre-launch research to elevate customer satisfaction, nurture brand loyalty, and accelerating business growth.

Business Expansions

Consistently support market research and customer onboarding, forging a strong presence in new markets, enhancing reputation, and enabling customer growth.

Mergers & Acquisitions

Maintain customer-centricity during transitions to nurture trust and amplify retention, ensuring a seamless journey in the new landscape.

Inconsistent Customer Satisfaction

Proactively address customer satisfaction dips by offering enhanced experiences and personalized touchpoints, regaining customer trust, and nurturing a community of loyal customers.

Maximize Results, Minimize Costs

When constraints challenge your growth, it's time to refine your approach. We help you achieve more with less, focusing on high-impact customer interactions that drive both satisfaction and profitability.

Leveraging an Integrated Tech Stack to Propel
Your Business Forward

Our capabilities span various domains to enhance customer satisfaction and foster lasting relationships. Integrated with our solutions, these tools play a pivotal role in achieving desired business outcomes.

Customer Relationship
Management (CRM) Systems

Offers personalized engagement, efficient issue resolution, and data-driven insights to enhance customer satisfaction and foster lasting relationships.


Provides tools for personalized interactions, streamlined communication, and data-driven strategies

Collaboration and Communication Tools

Enables real-time communication, collaboration, and efficient issue resolution among teams


Facilitates seamless collaboration, document sharing, and communication among teams, leading to streamlined processes and enhanced customer engagement


Enables efficient communication, real-time collaboration, and seamless information sharing among teams.


Packed with robust video conferencing and communication capabilities, facilitating virtual interactions, consultations, and support sessions

Customer Feedback and
Survey Tools

Platform for real-time customer feedback collection, analysis, and action


Versatile tool for collecting customer feedback, opinions, and data, empowering CX services to gather insights, make informed decisions, and tailor experiences

Customer Journey
Mapping Tools

Facilitates collaborative visual planning, brainstorming, and problem-solving

Customer Success
Metrics and Reporting

Efficient data tracking, analysis, and reporting, enabling teams to gather insights, monitor customer interactions, and make informed decisions


Orchestrates seamless omnichannel customer interactions, ensuring consistent and personalized experiences


Provides real-time insights and visualizations, empowering teams to track customer feedback, monitor service performance, and collaborate effectively

Email Marketing and
Automation Tools

Provides tools for personalized interactions, streamlined communication, and data-driven strategies


Employed to streamline communication workflows, segment audiences, deliver targeted content, and track campaign performance

Success Stories


Transforming Digital Experience And Content Publishing For OHCHR.org

To create a more consistent brand and navigation experience, digital leaders at OHCHR determined it was time to consolidate the platform. Also, OHCHR.org was hosted on SharePoint, which called for a decentralized CMS with defined user roles. Read more.

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I think there's a great, clear level of rigor and detail that we don't often see…and there’s precision in how Axelerant communicates.

Sam Zimmerman SVP Platform Partnerships, Blue State


Engineering An Intuitive, Accessible, Secure, And Personalized DXP For UEL

UEL’s old website existed on Sitecore, and the platform needed better capabilities when it came to system performance, flexibility, and security. We enabled UEL to move to Drupal for an intuitive, accessible, and secure digital experience platform that also offers personalized experiences for its users. Read more.

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With five weeks of discovery and more than 2 years of continuous development, we were able to help UEL move to the top 20 in Silktide rating (site quality and accessibility rating).


A Critical Website Transformation For Doctors Without Borders

The Doctors Without Borders website received over $40 million in donations in the year 2022 through this platform to help Ukraine. Mobile-optimized UX and information architecture, modular content blocks, and improved cross-navigation boosted visits and donations exponentially. Read more.

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We were thinking about the user journey, how can we shift this around to meet our donors where they are, and how it's best for them to give. Axelerant was really helpful in partnering with us…Axelerant was there to make it all come to life.

Rachel Sevcik Project Manager, Blue State

Our Blogs


Get in touch.

Send us a message and connect with one of our consultants to find out exactly how we can help you.