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Services

Our services drive value at the intersection of people x digital experiences.

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  • People Experience
    • People Transformation
    • Learning & Development
    • People Care
  • Digital Experience
    • Digital Experience Platforms
    • Digital Engineering
    • Experience Design
    • Digital Marketing
    • Intelligent Automation
    • Quality Engineering
    • Customer Experience Management
    • Developer Experience & Platform Engineering
  • Work
  • What we do
    • Digital Experience
      • Digital Experience Platforms
      • Digital Engineering
      • Experience Design
      • Digital Marketing
      • Intelligent Automation
      • Quality Engineering
      • Customer Experience Management
      • Developer Experience & Platform Engineering
    • People Experience
      • People Transformation
      • Learning & Development
      • People Care
  • About Us
  • Resources
    • Podcast
    • Blog
  • Contact Us

CDP Strategy & Implementation Services

Leverage comprehensive data insights to personalize customer experiences and drive growth.

Get in touch

What Can A CDP Do For You?

What Can A CDP Do For You

How Can We Help?

From seamless integration to targeted segmentation, we empower businesses to elevate customer experiences through strategic data management.

Implementation

Execute flawless CDP implementation, leveraging industry best practices to integrate the platform seamlessly with your existing systems, providing a unified view of customer data.

Integrations

Maximize the potential of your CDP by expertly integrating it with other business tools and platforms, enhancing interoperability and data flow for a holistic customer data ecosystem.

Audience Segmentation

Ensure precise audience segmentation by utilizing the CDP to categorize and target specific customer groups for tailored marketing campaigns.

Reporting & Analysis

Harness the power of data with comprehensive reporting and analysis, enabling data-driven decision-making for marketing optimization and improved customer experiences.

Ongoing Maintenance & Support

Ensure the sustained success of your CDP with ongoing maintenance and dedicated support, addressing issues promptly and keeping your customer data infrastructure running smoothly.

Our Capabilities

We help organizations leverage the following CDP solutions.

01
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Acquia CDP

Acquia CDP provides a unified view of customer data, enabling personalized experiences across channels. Acquia CDP empowers organizations to understand and respond to customer behaviors in real-time with advanced analytics and segmentation.

02
Segment.io

Segment.io

Segment.io simplifies data collection and integration, offering a centralized platform for managing customer information. Drive targeted and effective marketing by utilizing flexibility in data routing, analytics, and audience segmentation.

03
Salesforce Data Cloud

Salesforce Data Cloud

Salesforce Data Cloud enables organizations to connect and activate customer data seamlessly. With robust integrations and powerful analytics, Salesforce Data Cloud empowers businesses to unlock valuable insights and drive personalized engagement strategies.

04
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Lytics

Lytics Customer Data Platform (CDP) enables organizations to unify customer data from various sources, analyze behavior, and personalize experiences across marketing channels, driving customer engagement and loyalty while optimizing marketing ROI.

Success Stories

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Engineering An Intuitive, Accessible, Secure, And Personalized DXP For UEL

UEL’s old website existed on Sitecore, and the platform needed better capabilities when it came to system performance, flexibility, and security. We enabled UEL to move to Drupal for an intuitive, accessible, and secure digital experience platform that also offers personalized experiences for its users. Read more.

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With five weeks of discovery and more than 2 years of continuous development, we were able to help UEL move to the top 20 in Silktide rating (site quality and accessibility rating).

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A Critical Digital Transformation For Doctors Without Borders

The Doctors Without Borders website received over $40 million in donations in the year 2022 through this platform to help Ukraine. Mobile-optimized UX and information architecture, modular content blocks, and improved cross-navigation boosted visits and donations exponentially. Read more.

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We were thinking about the user journey, how can we shift this around to meet our donors where they are, and how it's best for them to give. Axelerant was really helpful in partnering with us…Axelerant was there to make it all come to life.

Rachel Sevcik Project Manager, Blue State

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Transforming Digital Experience And Content Publishing For OHCHR.org

To create a more consistent brand and navigation experience, digital leaders at OHCHR determined it was time to consolidate the platform. Also, OHCHR.org was hosted on SharePoint, which called for a decentralized CMS with defined user roles. Read more.

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I think there's a great, clear level of rigor and detail that we don't often see…and there’s precision in how Axelerant communicates.

Sam Zimmerman SVP Platform Partnerships, Blue State

Our Blogs

Insights

The Importance Of First-Party Data In Personalizing Customer Experiences
Blog
July 26, 2024

The Importance Of First-Party Data In Personalizing Customer Experiences

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Blog
May 20, 2024

Harnessing Segment CDP For Enhanced User Engagement In The Nonprofit Industry

How To Transform Higher Education With Customer Data Platforms
Blog
May 02, 2024

How To Transform Higher Education With Customer Data Platforms

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Blog
March 19, 2024

Strategic Roadmap For A Customer Data Platform Implementation

View All Insights

Get in touch

Send us a message and connect with one of our brand consultants to find out exactly how we can help you.

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